Articles And Insights

Before you start building your new site…. define this

It's important to find your voice. It's critical to hire great developers. But in-between, there's another step, related to your brand, that's just as key.

People keep telling you to find your story or voice? Here’s my take

You want to know your story? You want to find your voice? Here's the approach I suggest you take.

Tips for Hiring your next Web Developer

If you're planning on hiring your next web developer without any drama, here are some quick do's and don'ts that may help you.

Are you a WordPress-Oriented business? Need business help? Check here

Need business help? Well, even if I can't help you, you're still in luck - because here are three great resources for you.

The Freelancers guide to Risky Projects: Questionable Clients

How do you define questionable? What makes a questionable client? And how do you know you're not a questionable developer? Here's a strategy to help.

Developers, architects and managers: Consider my two day rule

It started as a simple question but has turned into a guide that impacts almost every aspect of software development on my teams: it's my two day rule.

The Freelancers guide for Risky Projects: Pricing Risk

Of the many things you can do when dealing with projects full of unknowns, the first, in my opinion, is a skill all freelancers should have: pricing risk.

When product developers build this, they sell more (and it’s not features)

You will logically be tempted to build more features. All the time. But don't. Build trust instead.

Big Rocks First

The story goes like this. A professor walks to the front of the room with a large glass jar—the kind that you'd make iced tea in (and could serve a family for a couple of days). His students all watch ...

Are you selling WordPress themes? Here’s my prediction

It all ends where it starts. At least in my book. Here's my prediction on the future of selling WordPress themes.