Expertise can disconnect you quickly; Choose Vulnerability
The expert vs. the experienced learner… Let's say you're about to teach something to an audience. You step on the stage. And in that moment, you have to determine your tone. Will the tone be of an expert who's there ...
Inside Out vs. Outside In Marketing
For the last few years I've been coaching and working with companies to help them – from a marketing perspective or from a product development perspective – shift the defaults of their thinking. The shift is one I felt like ...
How to turn a blog post into video: using Content Samurai
Have you seen videos like these? The other day I clicked a link on Twitter to an article that was on CNN. When I got to the post, I noticed there was a video at the top of the page. ...
Evaluating the best WordPress LMS plugins of 2017
How do you choose from the best WordPress LMS plugins? A few years ago I decided to watch a show that I'd never heard about. It was called The Wire. I simply found it, decided to watch it, and then loved it. ...
Email Gating for Videos: leveraging ConvertPlayer
Do you remember LeadPlayer? Long before there was the company and product Leadpages, there was another product that I purchased called LeadPlayer. It was a product developed by Clay (from Leadpages) and his lead developer, Simon Payne. It was the first ...
Work Smarter, Not Harder: Learning Faster
There’s never enough time. If you're like me, you know that there's always more things to learn. More stuff to master. Our jobs don't get easier they get more expansive. And while it's a wonderful thing if you're ready for ...