When you built your store, it wasn't a science experiment. You wanted to make sales. So you put in the work, got some help, and got your store online. And then you waited. Maybe you got a few sales. But…
A personal brand isn't the same thing as being famous If you spend time googling, “how to build your personal brand,” you'll find a lot of examples in articles that have nothing to do with you or me. Using Michael…
Everyone has opinions about pricing your online course When it comes to pricing your online course, you'll find few topics more discussed online. I get it, and I know it. So I'm not going to try to give you a…
When you have an inbound strategy, is there really an alternative to HubSpot? When people talk about HubSpot, it's almost like they have to say more than CRM. If they don't say “inbound,” are they really talking about HubSpot? In…
Membership sites are all different I know it. You know it. No two membership sites are the same. But they all have a few things in common – like needing to convert prospects into buyers. And most of the membership…
Not my normal kind of post, but if you don't dig it, you can delete the email or skip reading it and I'll have another post that I hope is more helpful for you tomorrow. Last night I woke up…
You're not at the finish line yet – the online course pre-requisites We've made a lot of progress in our 2021 Online Course Series. But we're not ready to launch, and most of the time, once people have an outline…
Are you trying to make a booking calendar available to members? A couple months ago I was helping a friend with her new membership platform. We went over everything she was doing, as we migrated her site to WooCommerce. And…
If you structure an online course well, you'll keep people engaged Have you ever sat in a lecture – clearly presented by an expert – only to discover that you're bored out of your mind and can't stay awake? In…
Yesterday we talked about who should create a course Yesterday I answered the question, “Who should create an online course?” Today I want to tackle your next question, which is likely how to come up with an idea for your…
