Cart66 Cloud: Selling Products And Services on your E-Commerce Site

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Selling both products and services can be tough

Products and services almost never mix well on basic e-commerce sites. The reason is that the people who design e-commerce solutions for products are thinking about either digital downloads (like a song or eBook) or shippable products (like t-shirts). Both have a fixed price with a finite set of options.

The process for purchasing either is pretty simple. Find a product, configure it, see the modified price, put it in your cart, and pay.

But how do you put a service in that same cart? It's not always easy, is it?

The folks that build solutions for service delivery (membership sites, consulting, etc) are thinking about recurring charges and it's reflected in how they build carts and purchase processes.

But what happens when you want to offer both?

That's what I was facing as I started to sell both eBooks (products) and coaching (services) on chrislema.com. The other day, when someone asked about it, I promised I'd share how I do it, so here it is.

The answer for me has been Cart66 Cloud – an e-commerce solution that gives me the ability to sell both products and services in a really clean way.

CartsHoldingBoth

Now, to be clear – I'm not saying you can't do it with any other products. I know you probably could. I'm just not sure you could do it any easier or faster than this.

Cart66 Cloud offers me three things I really love:

  • Off-site PCI-compliance (so I don't have to think about it)
  • Easy configuration of both products and services
  • Membership features that can be integrated in

Rather than write a lot, I thought I'd show you how easy it was to create both products and subscriptions via this set of quick videos. Each video is less than five minutes. But they're show you the exact things I've done on my own site to be able to sell both products and services.

1. Creating an eBook Product

2. Creating Products with Variations

3. Creating Subscriptions for Services

4. Creating Memberships

As you can see, using Cart66 Cloud is pretty easy. Of course I'm not only a fan, I'm a client – using it to power this site. So check it out and let me know what you think.

About Chris Lema

Chris Lema has been working with WordPress since 2005. Over the years he's been a blogger, a speaker at WordCamps, a coach for WordPress product companies, and the founder of the conference for WordPress business owners, called CaboPress. Today he's the VP of Products at Liquid Web, where he manages the world's first managed platform for WooCommerce stores.

Chris Lema

Chris Lema has been working with WordPress since 2005. Over the years he's been a blogger, a speaker at WordCamps, a coach for WordPress product companies, and the founder of the conference for WordPress business owners, called CaboPress. Today he's the VP of Products at Liquid Web, where he manages the world's first managed platform for WooCommerce stores.

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