Brand Management: Taking what’s Given to You
Brand Management isn't easy, but I want to give you at least one simple tip that eludes most people.
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Communication
Ideas are Free, Execution Costs
If you ask me to sign an NDA before you share with me your amazing idea, I will either laugh or sign. Doesn't matter to me. Ideas are free. Execution costs.
Read MoreDesigning the Perfect Pitch Deck
Everyone has their own take on the perfect pitch deck. This happens to be the way I think about it - from a sticky teaching perspective.
Read MoreSuccess in Distributed Contexts
Sending work off-shore? Staff in multiple offices? If so, you've likely wondered how to have success in distributed contexts. Here's my take on getting the most from your virtual team.
Read MoreInfographics Made Easy
Infographics help you tell the story you want - and they do it in style. The good news? You don't need to be a designer to get an infographic done. Check out this presentation & the resources highlighted in them.
Read MoreDoes your PowerPoint Suck? 5 Questions to Ask Yourself
If you have a presentation coming up, how do you know if your PowerPoint sucks? Here are five questions that you need to ask yourself.
Read MoreEye Tracking: Why you may be using the Wrong Images on your Sites & Presentations
Even if you get quality images from a great source, they may still be the wrong ones, if they're working against you instead of with and for you. Here's how to know if you have the right images helping you.
Read MoreGetting Great Images (and staying out of legal trouble)
Want to engage more readers? Use compelling photos. Want to get compelling photos? Stop downloading from Google. Have you stopped downloading from Google? Then you're wondering where to go to get great images. I'll tell you.
Read MoreFour Great Infographic Generators
You've seen those great infographics out there. Ever wanted to create your own? Now it's easy. Here are four great infographics generators you need to check out!
Read MoreKeeping Content Sticky: Understanding how your brain remembers
Whether you write blog articles or present powerpoint slides, you want your main points remembered. That's why it's critical that you learn how the brain remembers things and leverage it.
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