You are your own worst enemy

I’m writing this letter to my wife, who has wrapped up 27 years as a teacher – first private and public schools, and then homeschooling our kids. She’s now thinking about her next chapter. And these words are for her.…

Read More

Writing difficult emails

Writing difficult emails is a skill worth developing. Sometimes it can feel like writing difficult emails is a full-time job. Every week it seems like I have an opportunity to write a difficult email. At least once. As I talked…

Read More

Advanced Email Personalization

Every now and then I read an article that I wish I wrote. The other day I read one on email personalization. It’s not the words or even the ideas. It’s the depth on such an important topic. I have…

Read More