Business

Keeping Your Top Talent Engaged

Keeping high performers engaged at work not only maximizes productivity, but also drives revenue up. I won't bore you with the research, but studies show that a single top achiever can deliver as much productivity as up to four average ...

Learning Something New

I graduated college 30 years ago. Email wasn't a big thing, and the web (and YouTube) didn't really exist. So imagine what it took, how much work was involved, to learn something new. I'm not saying I walked to school ...

Choosing a Pricing Strategy

This week I'm headed to WordCamp US (#WCUS) and will see folks that I haven't seen in a couple of years. I stepped away from a full time focus on WordPress about 18 months ago, and I'm excited to circle ...

Scaling Your Business Requires Understanding Your Unit Economics

In the world of business, understanding unit economics is crucial for achieving scalability, profitability, and maintaining overall business health. It provides valuable insights into the financial performance of a company, allowing entrepreneurs and managers to make informed decisions about resource ...

New Courses Are Available

Having worked with hundreds of teams building and marketing new products, there are patterns of mistakes I see all the time. The crazy thing is that every one of these mistakes is completely avoidable – without a PhD or ten ...

Doing Sales Sequences Right

It won't surprise you that I woke up today with emails in my inbox from some company whose form I filled out a few days ago. It likely won't surprise you either that in that same inbox were emails from ...

Five Habits That Will Make You Smarter

Blogging daily is a discipline. It's not as hard as it looks. You sit at the computer and you don't get up until your post is published. Sure there are little tricks, but that's not the hard part. The hard ...

Publishing & Sharing Product Roadmaps

Have You Heard Me Talk About Product Roadmaps? Maybe you've been in a conversation with me where I've said I'll never publish a product roadmap. I was in a meeting today where I made the statement again. And you might ...

Accelerative Add-Ons

Yesterday I mentioned accelerators as a way to leverage Shiny Object Syndrome. I also promised that I would talk more about what an accelerative add-on is. So let's get into it. But to do that (and you know this already), ...

The Shiny Object Syndrome

I Bet You've Experienced The Shiny Object Syndrome When I was a kid, I used to really (I mean really) like to build Lego stuff. It didn't matter if it was a specific model, or to create my own spaceship. ...

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