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Having worked with hundreds of teams building and marketing new products, there are patterns of mistakes I see all the time. The crazy thing is that every one of these mistakes is completely avoidable – without a PhD or ten ...
Doing Sales Sequences Right
It won't surprise you that I woke up today with emails in my inbox from some company whose form I filled out a few days ago. It likely won't surprise you either that in that same inbox were emails from ...
Five Habits That Will Make You Smarter
Blogging daily is a discipline. It's not as hard as it looks. You sit at the computer and you don't get up until your post is published. Sure there are little tricks, but that's not the hard part. The hard ...
Publishing & Sharing Product Roadmaps
Have You Heard Me Talk About Product Roadmaps? Maybe you've been in a conversation with me where I've said I'll never publish a product roadmap. I was in a meeting today where I made the statement again. And you might ...
Accelerative Add-Ons
Yesterday I mentioned accelerators as a way to leverage Shiny Object Syndrome. I also promised that I would talk more about what an accelerative add-on is. So let's get into it. But to do that (and you know this already), ...
The Shiny Object Syndrome
I Bet You've Experienced The Shiny Object Syndrome When I was a kid, I used to really (I mean really) like to build Lego stuff. It didn't matter if it was a specific model, or to create my own spaceship. ...
Coming Up With Product Ideas
Would You Like 5 Ways to Come Up With Product Ideas? I'm often asked for advice on product development. How do you come up with good ideas? How do you know if an idea is any good? How do you ...
Estimating: The Problem We All Face
Everyone Thinks Their Problems Are Unique If there’s one thing I’ve learned by talking to product owners, agency owners, freelancers, and software developers over the last two decades – it’s that we all know others must be experiencing what we ...
Networking is Your Secret Weapon
We're Always Busy. That's Not Changing. In the WordPress ecosystem, where I spend a good amount of time, there is never enough time to get everything done. There's also a long list (that never gets shorter) of things you should ...
Want to Close More Deals?The Single Story You Have to Tell
There are a Million Growth Strategies Out There… If you want to close more deals the challenge is figuring out which strategies to follow and which to ignore. Today I want to share with you the single story that you ...