The Perfect WooCommerce Chatbot
I've been on a Quest for the Perfect WooCommerce Chatbot If you've been reading this blog for a while, you may remember my post in April about my efforts to find the right chatbot for WooCommerce. I shared with you ...
Do You Have a First Party Data Strategy?
You've likely heard that third party cookies are going to die, right? Look, I know it's Friday night. I'm already at a resort for this weekend because it's my 17th anniversary with my wife. So what am I doing writing ...
Using WooCommerce for Agencies: Accepting Deposits
He made two fantastic offers! The conversation I was in the other day was fantastic. The goal of our conversation was just to meet and introduce ourselves to each other. But in the course of 30 minutes I was impressed ...
Getting Started with WooCommerce Product Filters
We all like product filters There's no chance you've not shopped at Amazon. The only question is whether you remember what you last bought there. But what has become commonplace in eCommerce is that left column of product filters. They ...
Is Interactive Video The New Normal for eCommerce?
How do you make technology predictions? So I tell you that I think interactive video is going to be the new normal. How would I know anyway? Am I credible? Am I an expert in interactive video? No. But it ...
How to Boost Your Average Order Value
When I was in college, a long time ago, I had to take a statistics class. I can't recall much from that class (other than I remember barely going, and sitting in the back when I did). But I did ...
Building a New Product? The Trick is Niching Down.
Let's say we were getting into the eCommerce product space… Imagine I was getting into the eCommerce product space. The first advice I'd give myself would all be about niching down. Because, after all, it's the first advice I'd give ...
Casual Data Collection: Enhancing WooCommerce User Profiles
What is casual data collection? If you use WooCommerce, you know what WooCommerce User Profiles are. But don't think I spend my days making up phrases like “casual data collection.” I'm just not smart enough to figure out if someone ...
Running WooCommerce Campaigns
Last week we talked about post-purchased offers. But what about pre-purchase offers? In other words, how do you make running WooCommerce campaigns easier? Let's start by making sure we're all clear on what I mean by a WooCommerce campaign. Assume ...
WooCommerce Payment Gateways: Pay with Amazon
This is part 9 of 30 in a series on improving your WooCommerce Store. We've covered a lot of ground already, as we navigate all the different aspects of improving your WooCommerce store—and if you've you’ve missed the earlier posts, ...