What Do Customers Really Want?
We Want Bags of Cash, Right? My buddy Shawn, of WP101 fame, likes to tell a story about what customers really want. It starts with this idea that you're interviewing someone about what they want, and they say they want ...
New Courses Are Available
Having worked with hundreds of teams building and marketing new products, there are patterns of mistakes I see all the time. The crazy thing is that every one of these mistakes is completely avoidable – without a PhD or ten ...
New WordPress Plugins in 2022
Two Problems I've Faced While Blogging Daily If you've just discovered this blog via this post, you're coming in on a streak of 352 days of daily blogging. I started the last day of last year and have been writing ...
Publishing & Sharing Product Roadmaps
Have You Heard Me Talk About Product Roadmaps? Maybe you've been in a conversation with me where I've said I'll never publish a product roadmap. I was in a meeting today where I made the statement again. And you might ...
Accelerative Add-Ons
Yesterday I mentioned accelerators as a way to leverage Shiny Object Syndrome. I also promised that I would talk more about what an accelerative add-on is. So let's get into it. But to do that (and you know this already), ...
The Shiny Object Syndrome
I Bet You've Experienced The Shiny Object Syndrome When I was a kid, I used to really (I mean really) like to build Lego stuff. It didn't matter if it was a specific model, or to create my own spaceship. ...
Five Years of Product Development with Liquid Web
5 Years with Liquid Web This week marks five years of designing and building products for Liquid Web. It's crazy how fast five years have gone by, while at the same time, it's easy to feel like I've been with ...
Coming Up With Product Ideas
Would You Like 5 Ways to Come Up With Product Ideas? I'm often asked for advice on product development. How do you come up with good ideas? How do you know if an idea is any good? How do you ...
Repeating Our Mistakes
Let's Stop Repeating Our Mistakes I had several product-related conversations today. And in each, it felt like I was repeating lessons that we all knew. The problem isn't knowledge. It's the mental shortcuts we make that put us in a ...
Product Ladders & What People Want
Like I told you the other day, I'm working on bringing all my courses from different locations all to this site. And the moment I started building out the course catalog, I realized I was going to need to create ...