July 31, 2012

The absolutely must have free WordPress plugins of 2012

Everyone has their own list of must-have free plugins your WordPress site can't live without. With over 20,000, there are a lot to choose from. Here are mine in 7 categories.

Everyone has their own list of must have, free WordPress plugins and I'm no different. After half a year of trying some new ones, I've landed on this list - broken out in seven categories. So let's first look at the categories - because there are clearly some categories I'm not covering (and I'll explain why).

The Seven Categories of free WordPress Plugins

1. Search Engine Optimization My first category was SEO - because everyone wants their posts and sites to be found. That said, there's a great article here on the benefits of the long tail and how to really maximize traffic to your site (focus on topics, write longer posts, and analyze the traffic afterwards). If you do this, I suggest a non-plugin (HitTail) because they do the analysis for you. It's great.

2. Cache / Performance Google recently announced that speed and site performance would be added to their algorithm for search engine ranking. That's one of the reasons I switched to WP Engine - because my site is now blazing fast compared to before.

3. Sharing Everyone will tell you that you should let the community do the work for you - by giving them easy ways to share your content. I'm not sure I completely buy the pitch, because I read a lot of articles that I never share. But that doesn't mean I want to make sharing content difficult, so sharing made the top list.

4. Commerce I know, a weird one since a lot of people create sites that don't sell anything. But my take is that you never know when you're going to create something of value that you may want to charge for (either as a digital product, a service, or as a membership). So here's to driving more commerce on WordPress sites (did I mention I love WooCommerce?).

5. Comments I've really enjoyed Livefyre on chrislema.com after trying a host of other options, but they're not the only name in town. Here are a few great options.

6. DB/Backups You didn't think I'd completely ignore utilities, did you? While I love BackUpBuddy, it doesn't make the list of free plugins. But there are some good ones to look at. In the end, you want to know you can restore your database when something goes wrong (like installing a plugin that makes your site go crazy - which never happens to me, right?).

7. Related Posts I'm only starting to go back to related posts after noticing how poor performing they were, but they are an effective way to share additional posts on the site, if you can make sure the plugin performs well. Here are a couple options that aren't too bad and at least one that is fantastic (nrelate)!

Wait, what about....?

I know, you're looking at the categories and wondering why forms, security and image galleries are missing.

  • Forms is off the list because I love two plugins and both have some cost attached (GravityForms & Formidable Pro). Either way, I'm not going to suggest you look at other options. I'm just going to tell you to grab one of these two.
  • Security is a you-get-what-you-pay-for thing for me, so again, I don't suggest free. I'd send you to Sucuri every day of the week and 7 times on Sunday. Seriously, go there now (the simple site scan is FREE)!
  • Did you know WordPress can now natively handle your image galleries? So you don't need no stinkin' plugins!

Get to the list already!

| Plugins | Name | Last Week's | Total Downloads | |---------|------|-------------|-----------------| | SEO | All in One SEO | 83,349 | 11,681,564 | | SEO | Google XML Sitemaps | 35,052 | 8,071,527 | | SEO | WordPress SEO | 26,646 | 1,783,940 | | SEO | SEO Ultimate | 7,671 | 806,910 | | Cache | WP Super Cache | 18,131 | 3,457,033 | | Cache | W3 Total Cache | 8,407 | 1,198,207 | | Sharing | Sexy Bookmarks | 5,056 | 1,675,436 | | Sharing | Add to Any | 4,371 | 2,335,354 | | Commerce | WP e-commerce | 11,602 | 1,951,491 | | Commerce | WooCommerce | 9,372 | 244,720 | | Commerce | JingoShop | 1,672 | 104,005 | | Commenting | commentluv | 9,159 | 552,618 | | Commenting | Disqus Comments | 8,593 | 765,270 | | Commenting | Livefyre Comments | 1,530 | 41,643 | | DB/Backup | BackWPup | 10,701 | 308,473 | | DB/Backup | WP-DB-Backup | 5,016 | 1,401,692 | | DB/Backup | WP-Optimize | 2,212 | 289,940 | | Related Posts | nrelate | 1,238 | 135,759 | | Related Posts | Efficient Related Posts | 237 | 75,909 |

Do I really need all 19 of these plugins?

Nope. That's why I grouped them in those 7 categories. Now you can pick one or two from each and give them a try. And while you're at it, let me know which ones I missed that you'd put on the list!

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About the Author

Chris Lema has spent twenty-five years in tech leadership, product development, and coaching. He builds AI-powered tools that help experts package what they know, build authority, and create programs people pay for. He writes about AI, leadership, and motivation.

Chris Lema

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