The Quick Website Fix

How many times have you needed a quick website fix?

You need some text changed on your website. You call that a quick website fix. Doesn't everyone? But the more you go searching the web or Facebook for a recommendation of someone who will do the quick website tweak, the more frustrated you get.

I don't know which issue is the core of the problem? The fact that we don't know what qualifies as quick anymore. Or that the business of website tweaks has shifted from a one-time dynamic to a recurring revenue model.

Either way, it's a challenge for someone who doesn't have 10 fixes a month, for 12 months.

We don't know what qualifies as a quick website fix

Part of the challenge is that as technology continues to evolve, simple things aren't simple anymore. That's not how things are supposed to work. Trust me.

As technology improves, the hard things should be simple, while keeping the simple things simple. But that's not how things have gone in the world of websites.

In fact, these days, we're hearing a lot about headless websites. It means you might use WordPress on the backend, but the front end might be a completely different technology (built in JavaScript). A single text change could become a lot more work.

So how will we know, how do we ever figure out when small website tweaks are actually going to be quick?

I'm talking about:

  • Text changes in titles
  • Text changes in buttons
  • Image sizing changes
  • Color changes in the heading or a sidebar
  • Adding an image to a page
  • Adding a form to a page (or post)
  • Changing the text in a question or button on a form

These aren't massive web development projects. They're small website tweaks.

Maintenance plans aren't always the answer

There are several companies that provide maintenance plans. Don't get me wrong – they're fantastic. But that works when you have a consistent dynamic of needing more than one quick website fix a month.

What if you're not looking for changes that often?

Most of the web shops out there aren't looking to do one-time fixes. And as a result, you end up going to marketplaces where you can find freelancers who might help you on a one-time basis.

But that brings us a new challenge….

Pricing website tweaks needs to be reasonable

I was about to recommend someone to a marketplace I trust. Just before I did it, I went over there to fill out their form, just to make sure that there wouldn't be any issues.

When they asked the budget question, I wasn't worried. When I clicked to see the options, I suddenly was worried.

If I'm asking for a quick website fix, like changing text, how much do you think I'm looking to spend? I don't need a developer to charge me $100 to change text. That's crazy.

And the same thing happens when I'm looking at maintenance plans for a single site. They may come with a single hour a month of custom tweaks, but again – they start at $100.

I want everyone to make their money. But changing the text on a button isn't a $100 change. And that's where you start seeing people head to Fiverr.

The problem is that after a customer has had 4 folks at Fiverr mess things up, they think WordPress is the problem. Not the person doing a $5 or $10 tweak.

We need more options for people who own WordPress websites and need trustworthy help to make those quick website tweaks.

Tell me more about the website tweaks you need

I'm not saying I'm going to solve it. But I know it's a problem. Would you help me? Answer the form below, letting me know how you're currently getting your WordPress tweaks handled.

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Chris Lema
Chris Lema has been working with WordPress since 2005. Over the years he's been a blogger, a speaker at WordCamps, a coach for WordPress product companies, and the founder of the conference for WordPress business owners, called CaboPress. Today he's the VP of Products at Liquid Web, where he manages the world's first managed platform for WooCommerce stores.

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