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Why the Pagely Sale is Good for Everyone
This is one of those \"insider baseball\" posts so if you're not into WordPress ecosystem posts, skip this one and come back tomorrow. Another Big & Success Company Just Sold Just a few months ago Yoast sold to Bluehost. I know, you're going to tell me it sold to Newfold Digital. But we never heard...
Is Adding a New Feature Really The Right Move?
I Bet This Story Sounds Familiar Earlier this year I was working on adding a new feature for this site. It's the table of contents on the right sidebar of this post (and all my blog posts). I looked at a lot of table of contents plugins before deciding on LuckyWP Table of Contents. It...
Networking is Your Secret Weapon
We're Always Busy. That's Not Changing. In the WordPress ecosystem, where I spend a good amount of time, there is never enough time to get everything done. There's also a long list (that never gets shorter) of things you should be doing to help your business grow. Even companies that are doing well never seem...
Food Ordering on WooCommerce
Not All Food Ordering Systems Work the Way I Like Can I be honest with you? I'm from California and I don't like Avocados. If you know me, you also know I'm not much for salads or vegetables. But I love Bacon. So when I go to order a BLT, I really want a BMT...
Want to Close More Deals?The Single Story You Have to Tell
There are a Million Growth Strategies Out There... If you want to close more deals the challenge is figuring out which strategies to follow and which to ignore. Today I want to share with you the single story that you have to get right, and include in everything you do. What I mean by that...
Three BFCM Promotion Tips
Are You Offering BFCM Discounts This Year? If you're doing a BFCM promotion this year, and trust me just about everyone is, I thought I would jot down three BFCM promotion tips that might help you. Why? Because I think most people just post wild offers and hope it pays off. That kind of hope...
The Market Is Never Too Crowded
The first time I took copy and placed it into a design for a printed document, I used Adobe Illustrator. I didn't know any other design solution. So I designed the document and then took the text and placed it onto the design. Then I learned Aldus Pagemaker and did multi-page layouts using it. This...
Recruiting New Employees?
I've spent the last few weeks recruiting new employees. That's what happens when one of your key folks gets a great offer elsewhere. And when you buy a company and decide you're going to grow the marketing and development teams. It's late tonight, so this post won't be super long. But I just wanted to...
The WordPress Funnel Game Continues to Grow
There are several WordPress Funnel solutions - most of them targeted at WooCommerce. I've written about several of them, recently listing these options: WooFunnels, CartFlows, Smart Offers, LaunchFlows, MakeWebBetter. They each do several things well. And over the next year or two, we'll likely see consolidation...
Is Your Site Working For You?
Today I delivered a talk as part of Jennifer Bourn's Content Camp (Website Copy Edition). My session was on your offer pages, and the follow-up to the talk is a working session where we get to have a discussion and answer questions. In that conversation I got to connect with a lot of folks that...
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