How Much Should a WooCommerce Store Cost?


A few years ago I wrote a blog post for WooCommerce where I shared an approach for agencies on how to price the work of building a WooCommerce store. In that post I didn't give anyone an answer. I was giving teams a way to think about things. In the years since, I've had a lot more questions about the subject, but from people ordering an online store, not providing the service. So today I thought I would give you a calculator to help you figure out how much a WooCommerce store should cost.

Remember my calculator for membership sites? This one is just like it.

A WooCommerce Store Calculator

The calculator asks you a series of questions and then outputs a price range for the project.

Before you start playing with it, there are three things you need to know.

Every freelancer or agency is different.

I'm going to show you what I think you should expect to pay in today's market for the work I'm guessing you need done. But don't respond by showing me a person on Fiverr that can do it for $20. There will always be lower estimates (and higher ones), because every developer, freelancer and agency is different.

Design can do wonders for your conversions.

The estimate below doesn't cover design because the range would make the exercise almost impossible. Design is powerful and can have a massive impact on your conversions. But it has a cost. And the cost varies, much like development, based on expertise. So you can likely get by with something simple, but you'll also get immediate payoff when you get a great designer involved (and that's not estimated below).

These are guides not guarantees.

The numbers you see below are estimates only. You can't take this to a developer and get them to price-match. You can't hire me to build it for you. But it can be helpful to get you in the right space to understand what it could cost to build an online store.

Estimating the Cost of a WooCommerce Store Project

So here's the calculator that will tell you how much I think a WooCommerce store will cost to build. Fill out the questions as best you can, as each field is required.

Want a Recommendation to Build Your Next WooCommerce Store?

Now that you've seen the estimate, do you want a recommendation for someone to help you build a WooCommerce store? Hit me up via my contact form and give me your details and I'd be happy to help you find someone.

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