Articles

Articles on AI, coaching, product strategy, and building a business that matters.

1641 posts

What is managed hosting? Do you need it?

WordPressMay 25, 2017

If you've heard terms like VPS, Dedicated, Shared, Managed, and more, you might have wondered what they all mean and which one is right for you. Let's see if I can explain it in a way that doesn't immediately drop us into low-level technical details. Remember in your youth when you maybe shared an apartment with...

WordPress

How to write a Services Page that works

WordPressMay 24, 2017

Most website services pages suck. We can all agree that there are few things harder than writing about yourself, right? Whether it's your About Page, your Services Page, or anything else where you have to articulate your value, things get really hard, really fast. Right? The problem is that our deepest insecurities crawl out from...

WordPressMarketing & CommunicationsBusiness Advice

Five Strategies to grow your online business

CoachingMay 22, 2017

Want to grow your online business? If you talk to enough people today, when you want to grow your business, it almost sounds like there's a single strategy--Facebook ads. That just doesn't sound right, does it? But what do you do when you want to grow your online presence? What's the trick? Is there a...

CoachingBusiness Advice

What does it take to scale WooCommerce?

eCommerceMay 21, 2017

One of the most common questions I hear a lot about WordPress and eCommerce revolves around the notion of WooCommerce and it's ability to scale. \"Can you scale WooCommerce?\" people ask me. And my answer is always yes. But it's never as simple as that, right? People want to know if you're just being nice,...

eCommerce

How to Hire Amazing People

InsightsMay 20, 2017

I believe anyone can hire amazing people--recruiting takes time and effort but I don't think it's an exclusive skill that only few people have. How to Hire Amazing People In the last few months I've been recruiting and hiring a lot of really incredible people. If you don't know, last December I joined Liquid Web...

InsightsBusiness Advice

Demonstrating Progress on Website Projects

Agency AdviceMay 19, 2017

Demonstrating progress was easy. In the old days, when I would work on a website project, there were some natural phases to the work I did. Your process may have been different, but mine went something like this. Phase One: Define project / Agree on Scope Phase Two: Create Thumbnails of Design Concepts Phase Three:...

Agency Advice

When pitching new business, ask this question

Agency AdviceMay 18, 2017

If you're a digital agency or freelancer, you're continually pitching new business. And there are tons of valuable tips that you'll hear from a lot of people. You'll hear advice like: Have a unique value proposition. If you're pitching website development like everyone else, it's hard to differentiate yourself. So you'll hear people talk to you about...

Agency Advice

Managing WordPress timed content by membership levels

Membership SitesMay 17, 2017

If you talk to people about scheduling and managing timed access to content in WordPress, people will often talk to you about scheduled posts. It's the idea that you write something and then give it a date for when you want it published. Alternatively, sometimes people will talk to you about dripping content--the idea that...

Membership Sites

Restrict Content Pro is worth every dollar!

Membership SitesMar 2, 2017

If you don't know me, I'm the guy that's been saying plugins are priced too low. Today I was on the phone with a software engineer that works in a company where they're running a WordPress online store, but also a store powered by Oracle / ATG Dynamo. Somehow we got onto the topic of pricing...

Membership SitesWordPress

WordPress Gamification: A key LMS plugin feature

Online LearningFeb 26, 2017

The other day my son was working on math at our kitchen table. My wife incentivized his progress with skittles--one for each problem he got right. This, of course, did the trick and he was motivated to get his whole worksheet done. Maybe a bit too fast though. He made two or three mistakes and...

Online Learning

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