When buying or selling, are you focused on price or cost?
Can I tell you a story about a refrigerator? Years ago I went to a store to help a friend buy a refrigerator. It was, as you might expect, a pretty boring trip. When you compare refrigerators, you look at ...
How to use zapier for your hubspot stripe integration
Are you using a CRM? A while ago I wrote an article covering the best CRMs for small teams. Some freelancers and agencies wrote me and told me their favorites. But others told me they didn't really want to spend ...
How do I get free users to subscribe to paid memberships?
How do I get free users to subscribe? It's a question I hear a lot. Just about every time I get into a conversation about membership sites. But before we get into the answer to that, we need to back ...
Are you using testimonials?
Today I just want to ask you some simple questions. Questions that frankly I spent many years not asking myself. It's all about using testimonials. And in case that word is foreign to you, it simply means quotes from other ...
Creating an online course? Don’t make this mistake!
Ever played Monopoly? I don't have a lot of pet peeves. One of them, however, is listening to someone poorly explain a game to someone who has never played it. I don't know why it bothers me so much but ...
What is your LinkedIn lead generation strategy?
If you're not developing a LinkedIn lead generation strategy, but complaining about poor lead volume, this 6-step strategy may help you. When was the last time you looked at LinkedIn? If you're like a lot of my friends, you haven't ...
What is managed hosting? Do you need it?
If you've heard terms like VPS, Dedicated, Shared, Managed, and more, you might have wondered what they all mean and which one is right for you. Let's see if I can explain it in a way that doesn't immediately drop us ...
How to write a Services Page that works
Most website services pages suck. We can all agree that there are few things harder than writing about yourself, right? Whether it's your About Page, your Services Page, or anything else where you have to articulate your value, things get ...
Five Strategies to grow your online business
Want to grow your online business? If you talk to enough people today, when you want to grow your business, it almost sounds like there's a single strategy—Facebook ads. That just doesn't sound right, does it? But what do you ...
What does it take to scale WooCommerce?
One of the most common questions I hear a lot about WordPress and eCommerce revolves around the notion of WooCommerce and it's ability to scale. “Can you scale WooCommerce?” people ask me. And my answer is always yes. But it's ...