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How to hide menu items on your WordPress membership site
Want to hide menu items on your membership site? I help a few companies with some coaching. In the course of doing that, I often introduce some of my frameworks. And it dawned on me that it would be easy and clean to create a spot on my website where coaching clients could log in...
Effective Communication: My Four Filters
I'm going to introduce you to what I call \"my four filters\" because they help me be as strategic as possible with my goal being effective communication.
What do you have in place to help protect your customers from themselves?
They were all staring at her. I don't just mean the person directly in front of her that seriously was looking at her with tons of curiosity. I mean people who worked there were peeking out from behind walls to see who she was and what they could learn about her just by looking at...
Guaranteed Delivery of WordPress Mail is essential for WooCommerce
How is your WordPress mail getting delivered? It's one of the most important things that people don't pay attention to. They do all the work to create forms on their site, or set up automations for their WooCommerce store - with post-purchase emails. And then they forget that guaranteed delivery of their WordPress mail is...
How to Build Your Own Online ROI Calculator - Part One
Customers want value. It's our job to articulate it. I work with both product companies and digital agencies. The same holds true for everyone - the level of competition out there is crazy. And that means we need to be able to articulate our value clearly. One of the easiest ways to do that is...
Comparing WordPress form conditional logic in 2021
Form Conditional Logic is Available Everywhere If you read the post I wrote the other day about choosing the right WordPress form plugin, you'll recall that I created a grid with all the features to compare. One of the features I compared was form conditional logic. Every plugin I compared had it marked as a...
Focus on What You Do Best
What's your one thing? Remember when I told you that success often meant taking a corner in someone's mind? I called it taking a corner. But I didn't exactly tell you how to do it, other than to focus on your one thing. I'm not Jack Palance, and maybe you've not seen City Slickers, but...
Helping People Send You Better, Action-Oriented Emails
Action-oriented emails help you get more done while doing less. More importantly, they empower your staff. Here's what they are and how they work.
The consequences of poor communication
Poor communication can be frustrating. But it can also be deadly. So be proactive when establishing how your teams communicate with each other.
How to build a simple quiz-Based recommendation engine
What is a recommendation engine? If you've been online and browsed the web much, you've interacted with recommendation engines. They might not all feel like recommendation engines, but that's what they are. To make sure we're on the same page, let's start with my definition of a recommendation engine. A recommendation engine is a system...
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