Articles
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WooCommerce Product Comparisons
Let's spend a month improving your WooCommerce site. Over the last several years I've worked with independent, small and large businesses to improve their WooCommerce sites. I've written about some of these projects (sometimes on this site, other times in other spots)—from simple T-shirt stores to high-scale makeup stores. So this month I'd like to...
WordPress plugins and auto-renewals
Several years ago I sold my house to a friend. I did all the normal things you do when selling your home—from switching the water and gas to my friend to canceling services like cable. When my wife and I bought our new home, we did all the normal things you do when buying a...
How to build a stock photo subscription site
Have you ever wondered how to build a stock photo subscription site? It's possible to do with WordPress. One of the questions I got two weeks ago focused on the kinds of sites like Shutterstock—which I use all the time—and whether it was possible to build a site like that on WordPress. The answer is...
Recommending the best cache plugin for WordPress
In my experience, there are three ways to determine how to recommend any plugin as the best for any particular area, including the best cache plugin for WordPress. The first is simply based on a proven track record. In other words, you use an organization's history to prove its product's future. The second is based on performance. In...
Why I recommend ConvertKit to Infusionsoft users
Most of my conversations about Infusionsoft end up sounding exactly the same. And it's not the fault of InfusionSoft. Have you ever talked to someone about Infusionsoft? If you're anything like me, you now know that there are only two kinds of people in the world - people who haven't tried Infusionsoft yet, or people...
How do you think about your own career planning?
I've been asked a lot recently about my next steps and what I'm pursuing. As I've answered the questions, I've seen a lot of eyebrows raise. I think it's mostly because of how I think about career planning. The best route to the most value Since leaving Crowd Favorite, no question has been asked of me more...
Building a site without any Genesis child themes
If you've been paying attention in the last few weeks, I spun up a new site on leadership, and now I've started a new site for headphones. Soon I'll have another one on cigars. Each of these are dedicated sites that don't need a lot except for a way to present their content and do...
Breaking into WordPress? Have a new product idea?
Six months ago, a friend asked me a question that put a bug in my brain. \"What if you created a course on breaking into WordPress?\" He knew that I had coached and consulted with several companies who were trying to break into the ecosystem and thought it was a no-brainer. I kept thinking about...
Have you heard of Pluginize yet?
My friend John joined WebDevStudios just a couple months ago and together they announced a new initiative to focus on products. As you know, if you and I have talked about service companies doing products, I've seen it fail way more than it's succeeded. So you'll see that I start my interview with that very question....
Five marketing strategies for ecommerce websites
Everyone worries about development—because they know it's hard work. Most people don't realize how hard marketing is. So you want marketing strategies for e-commerce websites... The other day I mentioned to some developers that if they had 90 days to launch a new product, assuming they weren't letting any of these reasons hold them back, I...
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