Choosing a Pricing Strategy
This week I'm headed to WordCamp US (#WCUS) and will see folks that I haven't seen in a couple of years. I stepped away from a full time focus on WordPress about 18 months ago, and I'm excited to circle ...
Grow Your Business Profits in 2023
If you're looking to grow profits next year, you've likely already made your plans for the new year. I get that. And it's the last days of this year, so you've stopped reading blogs. I get that too. But there's ...
How To Navigate The Lean Years
Things are Going to Get Tough Instead of writing a post about the upcoming (or already here)”recession,” I thought I would go a bit broader and talk about how to navigate the lean years. Businesses of all sorts go into ...
What Do Customers Really Want?
We Want Bags of Cash, Right? My buddy Shawn, of WP101 fame, likes to tell a story about what customers really want. It starts with this idea that you're interviewing someone about what they want, and they say they want ...
New Courses Are Available
Having worked with hundreds of teams building and marketing new products, there are patterns of mistakes I see all the time. The crazy thing is that every one of these mistakes is completely avoidable – without a PhD or ten ...
The Five Reasons People Don’t Convert
It's the day before Christmas and I've finished up my outlining and work for the three courses that I'm launching in the new year. I'll likely record them in the next couple days and get them on this site next ...
2022 Planning – The Five Things You Can Do Now
Five Things To Think About If you're starting to think about your next year, and focused on your 2022 planning, may I give you five things to think about? 1. More Revenue Streams Everyone wants their business to grow. But ...
New WordPress Plugins in 2022
Two Problems I've Faced While Blogging Daily If you've just discovered this blog via this post, you're coming in on a streak of 352 days of daily blogging. I started the last day of last year and have been writing ...
Publishing & Sharing Product Roadmaps
Have You Heard Me Talk About Product Roadmaps? Maybe you've been in a conversation with me where I've said I'll never publish a product roadmap. I was in a meeting today where I made the statement again. And you might ...
Accelerative Add-Ons
Yesterday I mentioned accelerators as a way to leverage Shiny Object Syndrome. I also promised that I would talk more about what an accelerative add-on is. So let's get into it. But to do that (and you know this already), ...