How Long is a Lifetime?
The other day I wrote about lifetime licenses. In the software world, and specifically in the world of WordPress, sometimes a plugin author will offer a lifetime license. And that's when you wonder, “How long is a lifetime?” There are ...
The Best WordPress Theme for Bloggers
Confession #1: I'm Picky On this site I don't sell you a lot of stuff. Sure you can buy an eBook, or fill out forms for my coaching or public speaking, but the thing most people spend time doing on ...
The Most Important Copywriting Formula for WordPress Plugin Companies
Writing Copy that Converts Isn't Easy Have you ever gotten an email from an old friend who tells you about a moment that, for you, was pretty ordinary, but to them was transformational? I got one this week. This one ...
How to Discount Membership Prices Based on Team Size
Sometimes You Want to Discount Your Pricing Based on Team Size I help people build eCommerce stores, online courses, and membership site solutions, all using WordPress. One of the most interesting projects is when you need all three together – ...
Quiz Creation in WordPress
Can't I just use a form builder? Most people, when we're talking about building a WordPress quiz, just tell me they'll do the work in whatever form builder they already own. And you know that the modern form builders for ...
Paying Attention to Competition
Right now, if I asked you, could you name 10 competitors? Could you rattle them off with ease? Because you've been paying attention to the competition? Here's another way to ask the same question. If I asked you to tell ...
Four WordPress Lifetime Deals
This post is being written on June 25th at 10:45 pm (central time). It is time-sensitive, and by the time you read it, these deals may not be available. That's not my fault. It's not anyone's fault. I just don't ...
Reflections on a WordPress Acquisition Marketplace
There's a new WordPress acquisition marketplace: FlipWP The other day Iain Poulson sent me a DM on Twitter telling me about a new WordPress acquisition marketplace called FlipWP. You can see the announcement here: Announcing FlipWP 🚀 The private acquisition ...
Recapture.io & Abandoned Carts for WordPress
How much would you pay to solve abandoned carts for WordPress? If you're making money while using WordPress, there's a good chance you're using a solution like WooCommerce or Easy Digital Downloads. And if that's the case, you're likely also ...
In a Contested Market, Build Stand Apart Features
There will always be competition Eleven years ago, when The Events Calendar was created, I'm pretty sure they didn't realize how many calendar plugins were going to be created. Plugins like Gravity Forms and Yoast SEO also probably didn't imagine ...