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Articles on AI, coaching, product strategy, and building a business that matters.

187 posts tagged "ecommerce"

One of the most common eCommerce mistakes we all make

ecommerceApr 13, 2016

When it comes to eCommerce, there are a lot of mistakes people make. But there's one that is really common and easy to fix that's not technical at all. eCommerce Mistakes People Make There are a lot of mistakes that people make when getting started on their eCommerce site. They choose the wrong host. They forget...

ecommerce

WooCommerce Hosting: What you need to understand

ecommerceApr 10, 2016

WooCommerce is a WordPress plugin. Together with WordPress, it powers over 35% of all the online stores on the internet. But it's unlike other plugins and you need to know that in order to select the right hosting partner. What makes WooCommerce Hosting different than regular hosting? I just spent the last few days talking...

ecommerce

Are you creating interactive content?

ecommerceMar 17, 2016

The Buyer's Journey When I think of eCommerce, I don't start at the website running WooCommerce or any other shopping platform. I think about people who are staring at Google. Yes, Google. Because half of the time, we don't know what exactly we're looking for. When mosquitos are biting you out at your hot tub,...

ecommerce

Have big dreams? Focus on small iterations

membership-sitesMar 10, 2016

Every couple of days I answer a call on Clarity-a service entrepreneurs use to ask others for advice. About a year ago a gentleman called to ask about a membership site he was building. Three days later, he called back. He had grand plans He was running a subscription service that was anchored with PDF...

membership-sitesecommerce

Are you collecting video testimonials?

agency-adviceMar 1, 2016

This is a lesson I've learned first hand The first time we held CaboPress I didn't even take a camera. I never thought about the marketing of the conference at all. I was just focused on making sure the folks that had travelled from the US to Baja (officially Mexico) got thru customs and reached...

agency-adviceecommercemarketing-communications

Do one thing well

membership-sitesJan 1, 2016

I like products with \"all the things.\" For months before the first iPhone was released, I was sure that I wasn't going to get one. The rumors, and there were several, were constantly uninspiring. There was not going to be an easy way to have a favorites list It wasn't going to work with my...

membership-sitesecommerceproduct-work

How complicated is a Chargify WordPress integration project?

ecommerceOct 6, 2015

The short answer is really short. It's not that complicated at all. But let me show you. Wait... what is Chargify? Chargify is a subscription management service. In other words, it helps you charge customers on a recurring basis. You know, like charging a customer every single month, for access to your protected content on...

ecommerce

WooCommerce Upsells and Cross Sells

ecommerceAug 23, 2015

Did I mention I love headphones? I do. I love them. I love them so much that I likely have a problem. But the first step is admitting that you have a problem and I've admitted it. In fact, I've been on step one of this journey for just over a decade. :) So as...

ecommerce

Membership Plugin Review: WooCommerce Memberships

membership-sitesAug 20, 2015

WooCommerce Memberships: Sometimes you save the best for last For weeks people have been asking if I was going to review WooCommerce Memberships. The answer was a loud, \"Yes!\" But I had plans. Because you don't just throw in a review like this in the middle of the series. You bring it out towards the...

membership-siteswordpressecommerce

Can you build a membership site with WP eCommerce?

membership-sitesAug 7, 2015

Have you heard of WP eCommerce? There's a good chance that if you've been around WordPress a while, you've heard of WP eCommerce. The reason is because it's the oldest, the original, eCommerce solution for WordPress. Years ago, when there was nothing else, I gave it a try and used it on a few sites. It...

membership-sitesecommerce

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