Articles
8 posts tagged "AI Content"
It's the Harness, Not the Model
It's not the model, it's the harness. Here's the one I built for content, plus a 7-minute demo of it running.
Your Voice Won't Die From Using AI. It'll Die From Agreeing With It.
The real threat AI poses to your voice isn't reduced typing, it's the erosion of your taste every time you approve a suggestion instead of overruling it. Keep your voice upstream (the deciding) and confine AI downstream (the executing) by making four non-delegable calls before you generate a word.
The Video You've Been Putting Off Takes Five Minutes Now
You shipped something real and nobody knows it exists. Video used to mean gear, a crew, and an edit. Now it's a short script and about five minutes, which moves the hard part to whether you've got something worth watching.
What AI Found Hiding in 74 Posts I Never Planned
I put AI to work on the boring part of my site: reading 74 posts to surface the topics, audiences, and cross-links that were hiding in them all along.
The Slop Isn't Coming From the Robot
Critics are right that most AI content is slop. They're wrong about where it comes from. The slop isn't the model. It's people typing one sentence into a blank chat window and pasting whatever falls out. Here's what separates the two camps, and the test you can run on anyone claiming to use AI well.
In today's AI the difference between amateurs and experimenters is orchestration
Instead of hiding where you're using AI, embrace it by highlighting your role in the orchestration. Putting in the work is worth showcasing.
Stop Trying to Write the Perfect Prompt
The best AI results I've gotten didn't come from better prompts. They came from treating Claude and ChatGPT the way I'd treat a brilliant new hire on day one: someone with real expertise, but zero context about my business, my standards, or my voice. Most content creators keep hunting for the magical prompt that will...
How to Use AI as Your Editor Without Losing Your Voice
Use AI as your Editor without the stress of losing your voice.
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