Articles
325 posts tagged "Marketing & Communications"
When is it worth selling lifetime or unlimited plans?
Sometimes lifetime or unlimited plans can make sense. But only sometimes. And it means you have to do some math homework to know if it's a good idea.
No one cares about your process (initially)!
I don't mean this in a way that makes you feel bad. I'm simply saying that your focus should be on something else - your prospect's decision criteria.
Building your product isn't the most important thing!
I know you're thinking building your product is the most challenging thing ever. But it's not. It's only one item you need to think about. Here are others.
Crafting Five-Minute talks
Crafting 5 minute talks are hard. I created and delivered one tonight. Here was my approach.
Would you like to get better at presenting (public speaking)?
Better presenting skills are completely available to you, if you know a little something about your audience (and their brain).
How to deliver presentations without anxiety
Wondering how to get past all the anxiety you have when you think about delivering presentations? Here's my trick.
Building your Brand with a Blog
If you're wondering about building your brand with a blog, here are the six things to think about.
Are you giving a WordCamp talk? Consider this advice
If you're giving a WordCamp presentation, you might want to consider a new approach to how you start and end your presentation.
Here is how I keep you engaged on my blog
Keeping people engaged on your blog can feel like a tricky challenge. Here's how I do it.
My eBook Writing Secret
Here's my eBook writing secret - it makes it fast and easy and I've used it for each of my eBooks.
Want to talk about what you just read?
Every great conversation starts with a single question.