The Blog
187 posts tagged "ecommerce"
Three BFCM Promotion Tips
Are You Offering BFCM Discounts This Year? If you're doing a BFCM promotion this year, and trust me just about everyone is, I thought I would jot down three BFCM promotion tips that might help you. Why? Because I think most people just post wild offers and hope it pays off. That kind of hope...
Order Bumps or Upsells?
Which grows your revenue faster? Order bumps or Upsells? The other day I saw someone ask which was more useful in driving order value up - order bumps or upsells? You know how important I think these are. And I've written a lot about post-purchase upsells, including a recent look at WooFunnels. I haven't written...
Easy to Say, Hard to Do - Eliminate Friction
It doesn't matter if you're designing a new product or service, it takes a lot of work to get the new offering right. I'm in the middle of working on a new offering right now, and even though I've done this for years (and years), the work that it requires never gets smaller or easier...
Team Discounts using Automator & Coupons
Imagine you wanted to create an online course that you were going to sell with WooCommerce. This is a request I get all the time. But then you get a more nuanced request - how do I sell team access, in fixed amounts. What they mean is selling a product that is a 5-seat license,...
Have You Tried WooFunnels?
When it comes to WooCommerce & funnels, there's a good chance you've heard of CartFlows - one of the earliest players working to bring ClickFunnel-like solutions to the WordPress ecosystem. But maybe you haven't heard about WooFunnels - an incredibly powerful solution that is worth knowing about. I've written before about post-purchase offers. Last week...
WooCommerce Coupons and Automatic Discounts
A friend of mine is getting ready to do a product launch. He's using WooCommerce so it made sense for us to chat and the topic I focused on was coupons and automatic discounts. You see that yellow banner at the top of the page? That's what we're going to talk about. But before we...
The Product Photos Made Me Buy It
I Try Not to Shop at Night A few years ago a box arrived on my doorstep. It was big. And inside it was a special pancake printer. My only problem? I didn't remember ordering it. I spent days looking in every email account for a receipt. It was only a few weeks later -...
The Perfect WooCommerce Chatbot
I've been on a Quest for the Perfect WooCommerce Chatbot If you've been reading this blog for a while, you may remember my post in April about my efforts to find the right chatbot for WooCommerce. I shared with you my efforts and, ultimately, my disappointment as I had yet to find the perfect WooCommerce...
Creating a Better WooCommerce Follow Up Experience
Customer Dashboards are Helpful You might recall when I wrote about customer dashboards for membership sites. As I told you then, customer dashboards are incredibly helpful. Today, like all Mondays, I write about WooCommerce. So I'm going to share a single insight today about how you can create a better WooCommerce follow up experience by...
Embrace Frictionless eCommerce with One-Click Checkout
We All Know That Cart Abandonment Is A Thing If you have ever gone shopping online, there's a good chance you've left something in a cart without actually checking out. It's not your fault, there are a lot of reasons for it. But it's called cart abandonment and it's a thing. Merchants know it. Shoppers...
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