Articles

Articles on AI, coaching, product strategy, and building a business that matters.

367 posts tagged "Business Advice"

How Do You Price Your Online Course?

Agency AdviceMay 8, 2021

Everyone has opinions about pricing your online course When it comes to pricing your online course, you'll find few topics more discussed online. I get it, and I know it. So I'm not going to try to give you a definitive answer to what you should charge. Instead, I want to share a couple of...

Agency AdviceOnline LearningBusiness AdviceProduct Work

Building a New Product? The Trick is Niching Down.

WordPressApr 22, 2021

Let's say we were getting into the eCommerce product space... Imagine I was getting into the eCommerce product space. The first advice I'd give myself would all be about niching down. Because, after all, it's the first advice I'd give you too. Let's go further and say we still wanted to stay in the WordPress...

WordPresseCommerceBusiness AdviceProduct Work

We can grasp valuable insights from pricing experiments

Agency AdviceApr 18, 2021

Yesterday I wrote about pricing pages. But I didn't address the elephant in the room - which is pricing. Pricing is hard. Thankfully, we don't have to do our own research to learn a ton from pricing experiments that have already been done. So today, let's look at what we can learn from some research...

Agency AdviceBusiness AdviceProduct Work

People aren't converting on your pricing page. Here's why...

Agency AdviceApr 17, 2021

Do you have a pricing page that's converting? I can't tell you exactly how long I've been working on pricing pages but you can't escape it if your career has been in product development and product management. At minimum it's been twenty years. And the worst thing you can experience is doing all the hard...

Agency AdviceBusiness AdviceProduct Work

How to Build Your Own Online ROI Calculator - Part One

Agency AdviceApr 11, 2021

Customers want value. It's our job to articulate it. I work with both product companies and digital agencies. The same holds true for everyone - the level of competition out there is crazy. And that means we need to be able to articulate our value clearly. One of the easiest ways to do that is...

Agency AdviceBusiness AdviceProduct Work

The consequences of poor communication

Marketing & CommunicationsApr 7, 2021

Poor communication can be frustrating. But it can also be deadly. So be proactive when establishing how your teams communicate with each other.

Marketing & CommunicationsBusiness Advice

How to write a support request (that won't get ignored)

WordPressMar 30, 2021

I know. It's hard to imagine that anyone would need a lesson on how to write a support request - because most of us know how to ask for help. But sadly, the more that software eats the world, the more support tickets will exist. And the more tickets that exist, the more you'll discover...

WordPressMarketing & CommunicationsBusiness Advice

The Success of WooCommerce Premium Extensions: Should You Do It Too?

WordPressMar 22, 2021

It's hard to remember the world before WooCommerce premium extensions. If you've not been in the WordPress community for a long time, you might not remember when there were only two kinds of plugins - free and premium. No extensions at all. If you go back to the old days, there were plugins like Contact...

WordPressBusiness Advice

The Enemy's Gate is Down

InsightsMar 20, 2021

Have you read Ender's Game? Then you know, \"The enemy's gate is down.\" It's a statement about orientation and the need to change it in order to win.

InsightsBusiness Advice

Stop preventing scope creep - you're leaving money on the table

Agency AdviceMar 16, 2021

People always tell me they hate scope creep. Me? I love it. So here are three reasons you should stop preventing scope creep right away!

Agency AdviceBusiness AdviceProduct Work
1...5678...37

Want to talk about what you just read?

Every great conversation starts with a single question.