The Blog

Articles on AI, coaching, product strategy, and building a business that matters.

187 posts tagged "ecommerce"

What do you know (and not know) about eCommerce Trends?

ecommerceJun 19, 2017

Sometimes it helps to raise your head up and look around. It's easy to get caught thinking you know what you know, only to have to spend some time checking out how things are changing. It's part of my job at Liquid Web, as their VP of Products, to do this kind of environmental scanning,...

ecommerce

How to use zapier for your hubspot stripe integration

ecommerceMay 30, 2017

Are you using a CRM? A while ago I wrote an article covering the best CRMs for small teams. Some freelancers and agencies wrote me and told me their favorites. But others told me they didn't really want to spend any money on a CRM when it was just them and their clients. They had...

ecommerce

How do I get free users to subscribe to paid memberships?

agency-adviceMay 29, 2017

How do I get free users to subscribe? It's a question I hear a lot. Just about every time I get into a conversation about membership sites. But before we get into the answer to that, we need to back up just a bit. Increasing your conversion rates is a fantastic topic. It's what we'll...

agency-adviceecommerceproduct-work

Are you using testimonials?

ecommerceMay 28, 2017

Today I just want to ask you some simple questions. Questions that frankly I spent many years not asking myself. It's all about using testimonials. And in case that word is foreign to you, it simply means quotes from other people (normally clients) who brag about you. It's that bragging that often makes us uncomfortable....

ecommercemarketing-communications

What does it take to scale WooCommerce?

ecommerceMay 21, 2017

One of the most common questions I hear a lot about WordPress and eCommerce revolves around the notion of WooCommerce and it's ability to scale. \"Can you scale WooCommerce?\" people ask me. And my answer is always yes. But it's never as simple as that, right? People want to know if you're just being nice,...

ecommerce

Hiding the coupon code box: why hiding the discount field may help you

ecommerceFeb 2, 2017

Should you hide your discount field? Most online shopping carts, including WooCommerce, show a coupon code or discount code option in the shopping cart. It's so common that I almost never see a WooCommerce site without it. And yet, I wonder if the people who designed / developed the site have had extensive conversations with...

ecommerce

Why Choose WooCommerce?

ecommerceJan 3, 2017

Einstein once said, \"What is right is not always popular and what is popular is not always right.\" Does this hold true for WooCommerce? Should you pick this popular WordPress eCommerce plugin? Every few days on Clarity, I am asked about eCommerce and WordPress. Can WordPress handle eCommerce? Will it scale? Isn't WordPress just for...

ecommerce

Have you been waiting for WooCommerce Apple Pay integration?

ecommerceDec 21, 2016

WooCommerce Apple Pay integration is here! Christmas came early this year - especially if you're a store owner who has a majority of their customers arriving on iPhones. If you're one of the people waiting for WooCommerce Apple Pay integration, then your wait is basically over. As I was looking over the Stripe gateway for WooCommerce -...

ecommerce

eCommerce Trends in 2017: Push Notification Automation

ecommerceDec 21, 2016

Predicting eCommerce Trends We're just days away from the start of 2017, so it makes sense that we should start making guesses about what 2017 will bring with it, and nothing is more interesting than trying to predict trends in eCommerce. If you hadn't heard already, WooCommerce now powers 42% of all of the internet's online...

ecommercemarketing-communications

Are you selling online? Here's a tip

ecommerceDec 17, 2016

There's a different kind of restaurant in San Francisco... If you've never heard of Opaque, it's kind of hard to imagine. The restaurant in San Francisco is open several nights a week in the city, and you get a multi-course meal. The food is fantastic, from what I hear. But what no one can tell...

ecommerce
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