Securing WordPress Sites
You’ve seen bon qui qui on MadTV, right? She’s known for a lot of things but I like her most because of her commitment to calling security. Unlike the video, you can call security as often as you need when your WordPress site gets hacked.
The Art of Lead Generation: What Top Business Owners Do Differently
The art of lead generation I talk to business owners every single day. Sometimes they own product companies. Other times they run agencies. But they fall into two categories. The first want to keep growing their business but they're not ...
14 Things To Do After Launching a WordPress Site
Your website launch isn't the end of the journey, it's just the start. Here are the 14 things you can't forget to do after launching a new WordPress site. Your Post-Launch Strategy Most of us get super excited when it ...
You Can’t Afford The WordPress Plugin You Want
Eventually we all hear this request If you visit a WordPress or WooCommerce facebook group, you're likely to hear a request for a plugin that does everything. My answer often disappoints them. It doesn't exist. And if it did, you ...
How to Build Your Own Online ROI Calculator – Part One
Customers want value. It's our job to articulate it. I work with both product companies and digital agencies. The same holds true for everyone – the level of competition out there is crazy. And that means we need to be ...
How to write a support request (that won’t get ignored)
I know. It's hard to imagine that anyone would need a lesson on how to write a support request – because most of us know how to ask for help. But sadly, the more that software eats the world, the ...
The Success of WooCommerce Premium Extensions: Should You Do It Too?
It's hard to remember the world before WooCommerce premium extensions. If you've not been in the WordPress community for a long time, you might not remember when there were only two kinds of plugins – free and premium. No extensions ...
The Enemy’s Gate is Down
Have you read Ender's Game? Then you know, "The enemy's gate is down." It's a statement about orientation and the need to change it in order to win.
When buying or selling, are you focused on price or cost?
Can I tell you a story about a refrigerator? Years ago I went to a store to help a friend buy a refrigerator. It was, as you might expect, a pretty boring trip. When you compare refrigerators, you look at ...
How to write a Services Page that works
Most website services pages suck. We can all agree that there are few things harder than writing about yourself, right? Whether it's your About Page, your Services Page, or anything else where you have to articulate your value, things get ...