Articles
202 posts tagged "Agency Advice"
Work less And make more money: is that really possible?
I find this topic of pricing fascinating I didn't realize it until today as I was updating a couple of pricing posts, but this will be the 41st article I've written on pricing in the last few years. If you've never read any of them, you may want to check them out. Some have focused on product...
Building high performance teams? What can SWAT teach you?
Are you focused on building high performance teams? For SWAT commanders, it's a life and death dynamic. Making the Team When it comes to SWAT, making the team is not easy. Maybe it's because there are tons of folks applying for a limited number of roles. But that's only part of it. The real challenge...
What is predictive lead scoring?
We've all walked into a store looking to buy something... You walk into a store and you tell the person who's in the store, let's say it's a Best Buy, you tell them what you're looking for. \"I'm looking for a television.\" Right off the bat they start asking you questions, \"Are you looking for...
Are you collecting video testimonials?
This is a lesson I've learned first hand The first time we held CaboPress I didn't even take a camera. I never thought about the marketing of the conference at all. I was just focused on making sure the folks that had travelled from the US to Baja (officially Mexico) got thru customs and reached...
This is hard: Raising your prices
Years ago I was coaching a young entrepreneur that was just getting started with her business. As we talked about all the different things that go into running your first business, we landed on the topic of price. Her response to me was something I've since heard several more times. I can always raise my...
Five Reasons why similar-looking websites cost different amounts
\"Wait, How much is it going to cost?\" If you've ever asked someone what it would take to build you a website and then were shocked by the price, I'm going to try to explain it to you. Maybe you've even asked two different people (or companies) for quotes and got two numbers that were...
Why I recommend Beaver Builder to WordPress Freelancers
Yesterday I was the presenter at our local WordPress meetup It's a great group of folks that are developers, designers, site configurators, implementers and business owners. Basically, the group is diverse with a variety of skill sets. And my topic was how to manage the dynamic, which we've all lived thru before, of dealing with clients...
Pricing is all about Value
I hit a pipe with my drill... Have I told you about the time I tried to cut a hole in the wall, from a downstairs bedroom into the garage, that resulted in me drilling a hole in a water pipe that ended up pouring water (clean, thank God) into both the bedroom and my...
You won't help anyone if you're broke
The formula for profit is simple: make more than your costs. It's not hard to think about. Just like losing weight is pretty simple to think about: eat less than the calories you burn. Right? The math on both of these things is pretty simple. The formulas aren't the hard part When you look at...
The easiest way to stand out as a freelancer
The easiest way to stand out when you're a freelancer is so simple most people skip right past it. Here it is.
Want to talk about what you just read?
Every great conversation starts with a single question.