Your Most Valuable Skill
I grew up in what would be considered the center of middle class. We never had a problem getting food or paying the house payment. We always had a new outfit when school started. And there were two cars in ...
You Don’t Need Another Course
I know this is a crazy post to write – right as I'm getting ready to publish 9 courses on this site. But if you've been reading on this site long enough you know this is a pretty big pitch-free ...
No One Wants To Set Up Your Plugin
This is not as negative a post as the title may suggest. But it is true. Especially for feature-rich solution-oriented plugins – like membership, courses, or eCommerce plugins. No one wants to set up your plugin. They want it to ...
You Are Not the Customer
Your marketing team worked really hard to investigate your target customer. They worked on segments and did customer interviews. They spend tons of time and money and crafted personas. Maybe they even gave them names (though I prefer roles). The ...
Team Discounts using Automator & Coupons
Imagine you wanted to create an online course that you were going to sell with WooCommerce. This is a request I get all the time. But then you get a more nuanced request – how do I sell team access, ...
Have You Tried WooFunnels?
When it comes to WooCommerce & funnels, there's a good chance you've heard of CartFlows – one of the earliest players working to bring ClickFunnel-like solutions to the WordPress ecosystem. But maybe you haven't heard about WooFunnels – an incredibly ...
Pricing Utility Features
Pricing is Hard. Normally I don't put a period after my headlines. But pricing is hard – period. You know what I mean? It's challenging to figure out the right spot where you and customers both agree that the value ...
Product Ladders & What People Want
Like I told you the other day, I'm working on bringing all my courses from different locations all to this site. And the moment I started building out the course catalog, I realized I was going to need to create ...
59,000 Plugins – How Do You Choose The Right Plugin?
How do you know if the plugin you want to use is the right one? If you're like me, then you have felt the pain and frustration of adding a plugin to your WordPress site, only to see the whole ...
How To Use Presto Player with LearnDash
You may not know this but I've been offering courses for years and years. But most of the time it's not been on my main site. I've used Teachery, Teachable, Thinkific, and most recently Podia. But today I started to ...