Articles

Articles on AI, coaching, product strategy, and building a business that matters.

1639 posts

Is it worth getting into the premium theme business?

Marketing & CommunicationsApr 23, 2014

People have wondered if the premium theme business is dead - seeing DevPress & Press75 for sale, and others (iThemes, WooThemes) move to plugins. It's not.

Marketing & CommunicationsProduct Work

Are you considering all your product dimensions?

Product WorkApr 22, 2014

Once you start paying attention to all your product dimensions, you'll discover tons of ways to differentiate yourself while delighting customers.

Product Work

Why I only recommend 8 membership plugins

Membership SitesApr 21, 2014

Once upon a time... A long time ago I used to have a huge key ring. It had keys to my apartment, multiple offices at work, some keys for lockers at the gym, and car keys. The key ring was big enough I would clip it to my belt instead of putting it in my...

Membership Sites

Hiring? Don't make these five mistakes

InsightsApr 20, 2014

If you're getting ready to start hiring another developer to your team, make sure you're not making these five mistakes.

InsightsBusiness Advice

The Best WordPress Membership Plugin in 2014

Membership SitesApr 20, 2014

It's hard to say that there's a best WordPress membership plugin. But check out this comparative analysis. You might be surprised to see who won.

Membership SitesWordPress

Innovation is a group activity

Marketing & CommunicationsApr 18, 2014

A few years ago there was a great video produced, based on the TED talk by Stephen Johnson, entitled, \"Where do good ideas come from?\" If you missed it, here it is again. Innovation requires collision What Johnson focuses on is the fact that for really great and innovative ideas to make it, they need...

Marketing & CommunicationsProduct Work

WordPressers, should you build your own CRM?

WordPressApr 16, 2014

Think it might be great to build your own crm? I want to suggest you consider marketing automation alternatives.

WordPressBusiness AdviceProduct Work

You shouldn't ask for a refund if...

WordPressApr 15, 2014

It's a natural part of the purchasing process, where you get a product that doesn't work for you and it's time to ask for a refund. But not all situations are equal. Here are five tips for you when you're thinking about asking for a refund.

WordPressMarketing & CommunicationsBusiness Advice

Don't scratch your itch

Product WorkApr 14, 2014

You hear it all the time, \"I just scratched a personal itch. I made it for me, because I knew I was passionate about it. I hoped others would be too.\" Here's why it's wrong.

Product Work

Developers, don't be burglars

WordPressApr 9, 2014

It's an extreme situation, but developers often find themselves shocked to see that we may be leaving ourselves open to charges of digital trespassing.

WordPressMarketing & Communications

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