Articles

Articles on AI, coaching, product strategy, and building a business that matters.

1624 posts

On Becoming Known

agency-adviceApr 20, 2013

Are you interested in becoming known? Here's the two things I think you need to master: consistency & segmentation.

agency-advicemarketing-communicationsbusiness-advice

Are you a Developer that wants a Job? Hiring a Developer?

agency-adviceApr 19, 2013

Are you hiring a developer? Want some tips? Check out this video.

agency-advicemarketing-communicationsbusiness-advice

Not All Customers Are Equal: Butterflies And Barnacles

marketing-communicationsApr 18, 2013

Not all customers are equal. And the notion that the most loyal are the most profitable may not be true. Here's a way to think about loyalty that may help.

marketing-communicationsbusiness-adviceproduct-work

Why Create a Membership Site using WordPress?

membership-sitesApr 17, 2013

Why create a membership site using WordPress? How about saving yourself $100-300 a month? Sound good?

membership-sites

Social Media Tips for Small Business: Don't Sell, Add Value

marketing-communicationsApr 16, 2013

Let me start by saying, I'm not a social media expert. These are just common sense observations. But these social media tips for small business might help.

marketing-communications

WordPress Freelancers: Two Metrics, Two Equations

agency-adviceApr 15, 2013

For my WordPress freelancer friends I want to suggest 2 metrics and 2 equations that I think will help them succeed.

agency-advice

Drag & Drop WordPress without a Theme Framework?

wordpressApr 15, 2013

Is it even possible to do drag & drop without a WordPress theme framework? Apparently so. Here's a quick review on Visual Composer.

wordpress

Using Coupon Codes to Set Pricing with Gravity Forms

wordpressApr 13, 2013

Want to use Gravity Forms to set your dynamic price? Now it's pretty easy to do.

wordpressecommerce

Getting Started Speaking at WordCamps? What not to do...

marketing-communicationsApr 12, 2013

Want to get started speaking at a WordCamp. Here are some tips - on how I got started and what not to do.

marketing-communications

Changing the Pricing Conversation with Clients

agency-adviceApr 11, 2013

People get nervous when talking about pricing with customers. But there's no need. Talk about value instead.

agency-advicebusiness-adviceproduct-work

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