Articles

Articles on AI, coaching, product strategy, and building a business that matters.

1623 posts

Having Greater Impact: Those who can, Teach

insightsNov 23, 2012

People say things like \"Those who can, do. Those who can't, teach.\" They're wrong. Having greater impact is all about leverage. Teaching gives you that.

insights

WordPress Frameworks Compared on Performance

wordpressNov 21, 2012

There have been a lot of articles with WordPress Frameworks compared by feature, price or usability. So here is one that reviews them by their performance.

wordpress

Express Lane Shopping: Improving the WooCommerce add to cart button

ecommerceNov 20, 2012

The WooCommerce Add to Cart Button takes you right to your cart - if you use the setting and are on the single product page. But what if you're not? Here's the fix.

ecommerce

Being Second: Ignore the First-Mover Advantage

product-workNov 19, 2012

Everyone wants to be first. Sometimes being second is better. Really. Here's why.

product-work

Infographic: Customer Engagement Research and the WordPress community

wordpressNov 18, 2012

The research on Customer Engagement is in, and the benefit of having it is that WordPress companies can leverage it to think about how they're working.

wordpressmarketing-communications

Content Dripping: WordPress Sequential Delivery is Easy with Premise

membership-sitesNov 17, 2012

How do you make sure people don't purchase your course, log in, download everything, and then ask for a refund? The answer is content dripping.

membership-sites

Pick the Perfect Image for your Blog Post or Slide

wordpressNov 15, 2012

You can't pick the perfect image for a blog or PowerPoint slide in seconds. It takes time and some selection strategy. Here are five strategies I use.

wordpressmarketing-communications

There are no shortcuts... to making dad proud

insightsNov 13, 2012

I regularly meet with start-ups and I often hear \"What's the trick to...?\" And what they're really asking for are shortcuts. Guess what? There are none.

insights

Perspective: Working \"On\" rather than \"In\"

agency-adviceNov 12, 2012

You can't see patterns or ask great questions without perspective. Here's how to start thinking about your business differently and why it's critical.

agency-advice

Creating Compelling Offers in WordPress

wordpressNov 11, 2012

Creating compelling offers in WordPress isn't just about magnetic copy. There are a few other tricks you can use - and personalized URLS (PURLs) are one.

wordpressbusiness-adviceproduct-work

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