Articles

Articles on AI, coaching, product strategy, and building a business that matters.

1623 posts

Creating a \"How to work with me\" Guide

marketing-communicationsSep 21, 2022

Not Everyone Knows How To Work With You When you're adding new people to your team, they're stepping into a team dynamic and starting to work with a bunch of people they have no history with. In other words, they don't know how to work with you in the best way possible. Consider creating a...

marketing-communications

Self-Service is the Name of the Game

wordpressMay 31, 2022

A Guy Walks into a Fast-Food Joint… Sometime in the early 1990's I walked into a fast-food restaurant (Taco Bell) to see an ordering kiosk. This is long before we saw these kinds of touchscreens in fast-food chains (Taco Bell, McDonalds, etc.) in the last five years. It was a test back then. But it...

wordpressecommerce

Want Different Results? Change The Game

insightsApr 26, 2022

A couple of years ago, a group of us decided to co-work together in San Diego - a house on the beach. It was an idea my friend Justin created, called BeachPress. We rented a house with tons of rooms, right on the sand, and invited everyone to just keep working on what they'd been...

insights

Changing Things Up

insightsApr 20, 2022

Life is a Series of Choices The last job I had before graduating from college was at the fourth largest YMCA in the country. After I graduated, I went to work full time at Lawrence Berkeley Lab, a government-funded research lab. It's where I started working on web technologies in 1994. Not even a year...

insights

What Do Customers Really Want?

product-workFeb 26, 2022

We Want Bags of Cash, Right? My buddy Shawn, of WP101 fame, likes to tell a story about what customers really want. It starts with this idea that you're interviewing someone about what they want, and they say they want bags of cash. Don't we all? But if you push in further, and ask what...

product-work

Creating Block Themes with Full Site Editing

wordpressFeb 24, 2022

By now, if you've been paying attention to the world of WordPress, you've likely heard of full site editing (FSE) or at least seen the reference to it. Even if you don't know what it is, you've likely seen chatter about it, and maybe wondered what it would mean for you. There's good news for...

wordpress

The Best Hosting for LearnDash

online-learningFeb 7, 2022

How do you decide the best hosting for LearnDash? There are a lot of folks who wonder how to find the best hosting for LearnDash websites. I wrote about this before, where I explained PHP Workers. But today I want to give you the four things you should consider, and the hosting options that are...

online-learning

Enhancing WooCommerce (to work better with LearnDash)

ecommerceFeb 2, 2022

Don't Let People Lie To You Today I heard about a LearnDash client who was told they should use a different LMS because it works better with WooCommerce. It was a ridiculous claim that was completely false and used broken logic to make the case. Suggesting that LearnDash doesn't work great with WooCommerce is insane...

ecommerceonline-learning

FluentCRM Conditional Checks

wordpressFeb 1, 2022

Did you miss me? I wrote daily all of last year. And this year I started writing the first two weeks of the year but then I took the rest of January off. Did you notice? The issue wasn't that I didn't know what to write. The issue was answering the question what I was...

wordpress

New Courses Are Available

coachingJan 16, 2022

Having worked with hundreds of teams building and marketing new products, there are patterns of mistakes I see all the time. The crazy thing is that every one of these mistakes is completely avoidable - without a PhD or ten years of experience. But the mistakes are common because of our belief systems. How we...

coachingmarketing-communicationsbusiness-adviceproduct-work

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