Articles

Articles on AI, coaching, product strategy, and building a business that matters.

1623 posts

Clayton Christensen, Milkshakes and the Work To Improve Your Product

product-workSep 24, 2021

How To Improve Your Product The research that Clay Christensen did, the milkshake work that lead to the \"Jobs to Be Done\" framework is pretty famous by now. But when you want to improve your product, it's worth looking at it again. Most of us know why we're doing what we're doing, right? So this...

product-work

Three Lessons for Non-Technical Founders

coachingSep 23, 2021

Non-Technical founders can navigate the initial challenges of a startup as much as anyone else but it's never easy - so here are three tips to help re-orient what you think you know.

coachingbusiness-advice

The Way To Hire Right

insightsSep 22, 2021

The Truth in Technology Hiring right now is crazy. I'm not talking about people who don't want to work, or anything like that. I'm talking about the fact, in technology, that it's crazy to try to find talented folks right now because everyone's looking and the competition is hot! But sometimes we look the wrong...

insightsbusiness-advice

The Best WordPress Theme for Bloggers

wordpressSep 21, 2021

Confession #1: I'm Picky On this site I don't sell you a lot of stuff. Sure you can buy an eBook, or fill out forms for my coaching or public speaking, but the thing most people spend time doing on this site is reading my blog. So I'm perfectly happy writing about the best WordPress...

wordpress

Did You Hear the LearnDash News?

insightsSep 20, 2021

The other day I wrote about the changing dynamics in the online learning and LMS space. I've been watching and working in that space since 1995, when we called it Computer Based Training (CBT). The Good Old Days Back then, and I'n not joking here, if you wanted a corporate training solution, you would hire...

insightsonline-learning

Can a Solo Developer Exist in WordPress?

wordpressSep 19, 2021

There's been a lot of talk about companies, hosting companies specifically, buying up plugins. With all the consolidation, people have started wondering, out loud, if a solo developer can still exist in the WordPress ecosystem of today. They note that there's no formal method for such a solo developer to monetize their efforts. And how...

wordpressbusiness-adviceproduct-work

Explain everything you know!

agency-adviceSep 18, 2021

Watch this video. It's less than 5 minutes long. What was your response? Ok, I'm not talking about how expensive all that gear was. Think about the video you just watched another way. Answer this question. Would you rather: Hire him to set up things for you Go buy all the things and set it up yourself...

agency-advicemarketing-communications

Plugin Developers, Don't Ignore This Growth Strategy

wordpressSep 17, 2021

There's this riddle / puzzle that I heard as a kid. A guy is standing at the window of his office, in a 24 story building. He decides he's done and jumps. Halfway down, he hears a phone ring and immediately regrets his decision. The guy who shared the riddle with me asked why. I...

wordpressbusiness-adviceproduct-work

How Are You Doing Content Research?

wordpressSep 16, 2021

The Blank Page is Intimidating When you open up WordPress (or any CMS) to write a post, it can feel stressful to stare at a blank page. It's true even if you write daily. So today I thought I would introduce you to a tool I just discovered for content research. It's pretty amazing. The...

wordpressmarketing-communications

Customer Meetings

agency-adviceSep 15, 2021

Digital Agencies Live & Die by Their Customer Meetings If you run an agency, there are several kinds of people that you invite to customer meetings. Today I want to focus on those \"update\" meetings where you're getting everyone on the same page for a project. A status meeting, if you will. In those meetings...

agency-advice

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