Articles

Articles on AI, coaching, product strategy, and building a business that matters.

1639 posts

Did You Hear the LearnDash News?

InsightsSep 20, 2021

The other day I wrote about the changing dynamics in the online learning and LMS space. I've been watching and working in that space since 1995, when we called it Computer Based Training (CBT). The Good Old Days Back then, and I'n not joking here, if you wanted a corporate training solution, you would hire...

InsightsOnline Learning

Can a Solo Developer Exist in WordPress?

WordPressSep 19, 2021

There's been a lot of talk about companies, hosting companies specifically, buying up plugins. With all the consolidation, people have started wondering, out loud, if a solo developer can still exist in the WordPress ecosystem of today. They note that there's no formal method for such a solo developer to monetize their efforts. And how...

WordPressBusiness AdviceProduct Work

Explain everything you know!

Agency AdviceSep 18, 2021

Watch this video. It's less than 5 minutes long. What was your response? Ok, I'm not talking about how expensive all that gear was. Think about the video you just watched another way. Answer this question. Would you rather: Hire him to set up things for you Go buy all the things and set it up yourself...

Agency AdviceMarketing & Communications

Plugin Developers, Don't Ignore This Growth Strategy

WordPressSep 17, 2021

There's this riddle / puzzle that I heard as a kid. A guy is standing at the window of his office, in a 24 story building. He decides he's done and jumps. Halfway down, he hears a phone ring and immediately regrets his decision. The guy who shared the riddle with me asked why. I...

WordPressBusiness AdviceProduct Work

How Are You Doing Content Research?

WordPressSep 16, 2021

The Blank Page is Intimidating When you open up WordPress (or any CMS) to write a post, it can feel stressful to stare at a blank page. It's true even if you write daily. So today I thought I would introduce you to a tool I just discovered for content research. It's pretty amazing. The...

WordPressMarketing & Communications

Customer Meetings

Agency AdviceSep 15, 2021

Digital Agencies Live & Die by Their Customer Meetings If you run an agency, there are several kinds of people that you invite to customer meetings. Today I want to focus on those \"update\" meetings where you're getting everyone on the same page for a project. A status meeting, if you will. In those meetings...

Agency Advice

The Product Photos Made Me Buy It

eCommerceSep 14, 2021

I Try Not to Shop at Night A few years ago a box arrived on my doorstep. It was big. And inside it was a special pancake printer. My only problem? I didn't remember ordering it. I spent days looking in every email account for a receipt. It was only a few weeks later -...

eCommerce

The Perfect WooCommerce Chatbot

WordPressSep 13, 2021

I've been on a Quest for the Perfect WooCommerce Chatbot If you've been reading this blog for a while, you may remember my post in April about my efforts to find the right chatbot for WooCommerce. I shared with you my efforts and, ultimately, my disappointment as I had yet to find the perfect WooCommerce...

WordPresseCommerce

Analyzing the Competition

CoachingSep 12, 2021

Why is is important to analyze the competition? Anytime I hear someone say, \"we don't have any competition,\" I know two things. First, they are defining competition incorrectly. Second, they're in for trouble when it comes to growth. It's why I think it's critical to spend consistent and continued effort analyzing the competition. But why...

CoachingMarketing & CommunicationsBusiness AdviceProduct Work

Keep Learning, Keep Trying

InsightsSep 11, 2021

The Age of Punch Cards When I was a kid I would go with my dad to his work at night sometimes. The room - something like 1500 square feet - was filled with cabinets that were computers. We're talking the early 1970's and he could only run the programs at night when the rest...

Insights

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