Articles

Articles on AI, coaching, product strategy, and building a business that matters.

1624 posts

How Do You Price Your Online Course?

agency-adviceMay 8, 2021

Everyone has opinions about pricing your online course When it comes to pricing your online course, you'll find few topics more discussed online. I get it, and I know it. So I'm not going to try to give you a definitive answer to what you should charge. Instead, I want to share a couple of...

agency-adviceonline-learningbusiness-adviceproduct-work

Is There Really an Alternative to HubSpot?

wordpressMay 7, 2021

When you have an inbound strategy, is there really an alternative to HubSpot? When people talk about HubSpot, it's almost like they have to say more than CRM. If they don't say \"inbound,\" are they really talking about HubSpot? In other words, when people are talking about driving growth, having an inbound strategy, focused on...

wordpress

A Single Trick to Increase Membership Conversions

membership-sitesMay 6, 2021

Membership sites are all different I know it. You know it. No two membership sites are the same. But they all have a few things in common - like needing to convert prospects into buyers. And most of the membership sites I've worked with also have content in common - they're focused on selling access...

membership-sites

There's a Voice in Your Head...

insightsMay 5, 2021

Not my normal kind of post, but if you don't dig it, you can delete the email or skip reading it and I'll have another post that I hope is more helpful for you tomorrow. Last night I woke up in the middle of the night. At 2 am. And I was awake until at...

insights

Online Course Pre-Requisites: Before You Launch

online-learningMay 4, 2021

You're not at the finish line yet - the online course pre-requisites We've made a lot of progress in our 2021 Online Course Series. But we're not ready to launch, and most of the time, once people have an outline and start recording content, they think they're close. That's why I want to pause you...

online-learning

Making a Booking Calendar Available Only to Members

membership-sitesMay 3, 2021

Are you trying to make a booking calendar available to members? A couple months ago I was helping a friend with her new membership platform. We went over everything she was doing, as we migrated her site to WooCommerce. And then came the final request - to make a booking calendar available to members. Customers...

membership-sitesecommerce

How to Structure An Online Course

online-learningMay 2, 2021

If you structure an online course well, you'll keep people engaged Have you ever sat in a lecture - clearly presented by an expert - only to discover that you're bored out of your mind and can't stay awake? In my series focused on online courses, we've covered who should create a course, and how...

online-learning

How to come up with an idea for your online course

online-learningMay 1, 2021

Yesterday we talked about who should create a course Yesterday I answered the question, \"Who should create an online course?\" Today I want to tackle your next question, which is likely how to come up with an idea for your online course. It's the place where a lot of people get stuck. Before we get...

online-learning

Who Should Create an Online Course and Why?

online-learningApr 30, 2021

There are platforms for online courses everywhere It doesn't matter where you look, platforms for online courses are everywhere. When you visit some of these platforms - like Podia, Teachable, Thinkific and more - you discover that each of them have 20,000 - 50,000 customers. It begs the question - is everyone creating online courses....

online-learning

Why I no longer allow comments on my blog

wordpressApr 29, 2021

You've heard the debate about comments on blogs, right? The conversation comes up a lot about comments on blogs. I used to tell people that I really appreciate comments on blogs. But that was back in 2013. And things aren't exactly the same today. Today I no longer allow comments on my blog. My friend...

wordpress

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