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Articles on AI, coaching, product strategy, and building a business that matters.

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insightsJan 10, 2021

For a period of three years I blogged daily. I missed a day here or there when I was sick or traveling, but it was more about the habit and pleasure I felt as I shared insights and reviews of products and services in the WordPress ecosystem. But that was a few years ago and...

insightsmarketing-communications

The Best Ways to Learn WordPress

wordpressJan 9, 2021

WordPress adoption is increasing rapidly I don't know if you noticed but WordPress continues to grow - and in the last year, it's grown at a rapid pace. Adoption over the last few years has been good, but nothing like 2020. As we start the new year, W3Techs puts it at 39.6%. Now, more than...

wordpress

Why I recommend ConvertKit vs ActiveCampaign

marketing-communicationsJan 8, 2021

Recommendations are a funny thing Everyone has an opinion, when it comes to the tools they use. And when someone asks me for my opinion, I give it to them. But the moment I do, something crazy happens. The debate and questioning starts. Did I think about this? Have I considered that? And in my...

marketing-communications

Competition is good

agency-adviceJan 7, 2021

Competition is Good In 1995 Kim Polese was the product manager who launched Java to the world, from Sun Microsystems. The next year she left Sun with Arthur van Hoff and started a company named Marimba. I know, that's a long time ago. But for us old folks, it was a heady time when the...

agency-adviceproduct-work

Building a membership plugin? You need these 11 features.

membership-sitesJan 6, 2021

Speaking at WordFest Live 2021 Later this month I'll be speaking at WordFest Live 2021. My session is titled, \"Selling Access to Content: A Review of your Options.\" In my talk, I'm looking at membership and LMS plugins for WordPress. But anytime you compare products, you have to start somewhere else. You have to define...

membership-siteswordpress

What is the Fastest WooCommerce Theme?

ecommerceJan 5, 2021

Not all fast WooCommerce themes are all that fast There are a lot of themes for WooCommerce that tell you that they're fast. It's in all their marketing text, all over their page. That's because every merchant wants the fastest WooCommerce theme they can find. But when it comes to speed and WooCommerce, the trade-offs...

ecommerce

Last Week in WooCommerce: OliverPOS

ecommerceJan 4, 2021

Before we get into OliverPOS, let's look at normal POS solutions Before we talk about WooCommerce & OliverPOS, let's make sure we're all on the same page when it comes to POS solutions. I'm talking about Point of Sale systems. If you've ever walked into a retail shop, you've checked out at a cash register....

ecommerce

Want to get started with dynamic content in WordPress?

wordpressJan 3, 2021

What is dynamic content? Dynamic content is the opposite of static content. When you show the exact same content to every single person, and it never changes, that's static content. So dynamic content is content you can change based on different circumstances. The first time I stepped onto a car lot to buy my first...

wordpress

Membership Site vs Online Course: Which is right for you?

membership-sitesJan 2, 2021

Building a Membership Site vs an Online Course - which is the right option for you (and your customers)? I'm often asked by people if they should build a membership site, or if they should focus on building an online course. A lot of times we get into the technology you need to create the...

membership-sitesonline-learning

How to reduce bias in decision-making when evaluating new projects & products

product-workJan 1, 2021

We all have bias when we make decisions. It's not bad. The other day I saw this tweet. I don't know Louis Nicholls directly, but a quick look at his Twitter feed and site, and I can tell he's sharp. Also, I don't disagree with the emotion behind the tweet, because I see this dynamic...

product-work

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