Articles

Articles on AI, coaching, product strategy, and building a business that matters.

1639 posts

Now, your website is your business card

Agency AdviceMar 25, 2020

Let's go back to November or December.... If your life looked anything like mine, you were in meetings talking about the 2020 budget. Trying to figure out where to spend money and where not to spend it. Maybe, like me and my team, you decided to push for an event-based approach to the budget. We...

Agency Advice

Help Your Revenue by Adding Online Gift Cards

WordPressMar 23, 2020

Want to Offer Online Gift Cards? Now it's Easy! With everyone stuck in their homes, and companies making the shift to more effective use of their websites, the idea of offering online gift cards is coming up regularly. I've had four companies ask about it in the last two weeks. So here's how I would...

WordPress

Creating a Simple Membership Site with Restrict Content Pro

Membership SitesMar 10, 2020

What's the right plugin for a simple membership site? The other day I got an email that likely sounds familiar, if you've ever tried to create a simple membership site and realized there were a ton of plugins available to choose from. \"I'm trying to figure out which WordPress membership/subscription plugin is best for me...I'd...

Membership Sites

Wishlist Member - Why it's becoming one of the best membership plugins around

Membership SitesFeb 24, 2020

Wishlist Member is the Ali of Membership Plugins Wishlist Member is one of the oldest membership plugins for WordPress, in fact, it was around when I built my first membership site with WordPress, back in May of 2006. But it's quickly becoming the Muhammad Ali of membership plugins for WordPress. What do I mean by...

Membership SitesWordPress

Reducing Options can Drive Online Conversions

Product WorkFeb 20, 2020

A case of too many options Something happened today, which I'll get to in a minute, that drove me to write about online conversions. Before I get to that, let's chat for a second about situations with tons of options. I don't know if you know this, but the Cheesecake Factory menus is as long...

Product Work

Answering the Question, \"Is that your best price?\"

Agency AdviceFeb 19, 2020

Sending Out Proposals? If you're sending out proposals, you likely get back the question about whether what you've sent includes your best price. It's a way of asking, \"why are you so expensive compared to all the other quotes I've received.\" There are three things you have to know. First, you have to know that...

Agency Advice

Comparing Caching Plugins for WordPress

WordPressFeb 5, 2020

Before making a final selection, I always start with a comparison. So here's my evaluation after comparing caching plugins for WordPress. If you don't know what caching is or need a quick refresher, my buddy Mendel just published a post for you. The Candidates I decided that I wanted to look at more than just...

WordPress

The Best WooCommerce Hosting in 2020

eCommerceJan 29, 2020

Choosing The Best WooCommerce Hosting Takes Work Want the best WooCommerce hosting available? First we need to talk about hotel choices. If you are looking for a hotel, and you want a place to sleep for a night, and it's a one night stay, you have to ask yourself: How much do I want to...

eCommerce

Planning Your Next eCommerce Website Migration?

eCommerceJan 21, 2020

An eCommerce website migration isn't like a normal migration If you've ever moved a WordPress site from one host to another, you've likely used tools to help you do it. There are some amazing tools out there like BlogVault. I know because we use them (as do other hosting companies) at Liquid Web and Nexcess...

eCommerce

Looking for Gutenberg Blocks? Try Qubely!

WordPressJan 15, 2020

The Goal of Gutenberg Blocks When people first started talking about Gutenberg blocks, the idea was that every element in the WordPress editor would be a block. Every paragraph. Every image. Every video. Every single thing would be a block. And with this approach, every block would have it's own controls - so you could...

WordPress

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